To cater to the rising consumer expectations, in the world of digitization, organizations have to organize a bulk of real-time data to offer personalized consumer experiences and stay ahead. Therefore, almost every organization is significantly deploying advanced technologies, like artificial intelligence (AI), cognitive computing and robotics, etc.

From Amazon’s Alexa to Apple’s assistant Siri to self-driving cars, AI has been spawning new opportunities through its transformational behavior, and now it seems to mimic human traits, intellect, and attitude. Scientists and experts such as Stephen Hawking and Elon Musk warn against the hazards concerned with self-aware and human-like AI machines, but the market is likely to increase. Therefore, views related to AI are contradictory. It has become a necessary evil that can benefit humans but also carry the power to destroy them by outshining them on the grounds of intelligence.

The International Data Corp. (IDC) report states that AI is going to be a driver of worldwide revenues ranging from $8 billion in 2016 to more than $47 billion in 2020, across an array of industries.There has also been a rise in the number of professionals upskilling themselves by enrolling in one of the many Online Artificial Intelligence Courses. A clear sign of the times to come when AI based jobs would eat up into many professions.

AI applications help companies build their business intelligence efforts and include evaluating data trends to avoid market risks, improving customer service with the help of virtual assistants, or even organizing thousands of documents throughout a company’s servers to discover compliance issues. Though AI is not new, companies have recently been able to envision and understand the benefits that AI and robotics can bring to the future.

Usually, the use of AI remains unnoticed by consumers. For example, few people know the Airbnb application is based on a machine learning tool Aerosolve, to provide advanced pricing feature. ML is also part of Google’s Translate API to deliver accurate translations, as it evaluates how words relate to each other.

AI has a significant role to play in automation of operations. While some have taken it seriously like Amazon, which provides explicit recommendations to customers by their past browsing history, others do not even know what this term means. Therefore, to stay abreast of it, AI course is vital to take and get hands on the basics of AI.

Artificial intelligence includes the study of how the human brain learns, thinks, and works to act in different situations. Computer science aficionados and tech-savvy individuals are amazed by its power to outshine the human intelligence. Most leaders are turning to AI to carry out experiments and empower predictive analytics, unveiling the prospect of completely automated science.

The following points let you know how AI can automate your business operations in different ways.

AI with CRMs

CRM systems organize information about consumers throughout various channels like email, phone, social media and to deliver sales forces with an integrated environment to streamline interactions with existing and prospective consumers while automating marketing and lead generation. “AI impacts different sectors of the economy in more than one way. “The CRM market is growing in enterprise software, and with the positive impact of AI on CRM, organizations can unlock new levels of productivity thus providing better customer experience,” said Keith Block, vice chairman, Salesforce.

Today, SMEs can benefit from AI integrated into CRM platforms like SalesForce. On its recent launch, in 2016, SalesForce came up with Einstein AI, which allows developers to embed AI functionality into their CRM applications in addition to Salesforce. Consumer sentiments have become easy to analyze with Einstein AI  in recorded phone conversations social media posts, customer reviews, analyze the customer feedback, email, and organize marketing and lead generation tasks. A salesperson can better understand customer behavior in inquiries to route leads, automate marketing campaigns and more. AI-enabled CRM automates insights from their customer database and makes their sales and marketing teams efficient to drive marketing campaigns.

Dynamic customer service solutions

Customer service and support are integral to customer retention and satisfaction. But the efficiency of customer service might fall when support agents perform tedious and similar tasks rather than focusing on exclusive support experiences for consumers.

Businesses can embed AI software into in-house customer services to make support agents more powerful. Moreover, AI solutions can automate answers, and sort out tickets and messages to quickly direct them to the right team, saving your support agents’ time for solving issues which need human intervention. Using AI in their customer service can visibly lower average handling time and automate FAQs to reach the end goal of providing the highest customer satisfaction.

Conclusion: 

There are mixed views regarding AI. Some consider it the future of enterprises and others say it will bring devastation to humans.  Algorithmically based organizations are embracing AI in many ways. Alexa (Amazon), Siri (Apple), Google Assistant (Alphabet), and Cortana (Microsoft) are there to help you with difficult tasks. This is just the beginning of the revolution that Artificial intelligence, machine learning, deep learning would bring and change the way we use technology in our everyday lives.

4 Things to Consider When Hiring a Chiropractic Marketing Company

Chiropractic simply is the practice of treating various disorders muscles or your body. It is an alternative medicine in the form of treating musculoskeletal system. This is basic dictionary meaning of chiropractic. Now you often have heard about this practice being performed by expert’s physicians or doctors. There are many chiropractic marketing companies that have found fame by practicing these alternative medicinal services and by providing complete relief to the torn muscles of patients.

The manipulative treatment of spinal problems, muscles and various joints of your body which are supposed to create problem in long run and as you age slowly, are treated by this practice. Thus is called a chiropractor. He/she is that expert who is involved in the diagnosis and the treatment of various joints and muscles alignment and other nervous system of your body. This practice is gaining popularity in a very fast pace. There are many chiropractic marketing companies that are mushrooming now a day.

How can a chiropractic company help you?

So now the main aim of a chiropractor is to align your torn muscles and painful joints which cannot be done by any oral medicines. So this can be called as an alternative medicinal therapy for those who are suffering from various body or joints and muscles misalignment.

Here is the reality check for you. So the main goal of a chiropractor is to reach out to maximum number of patients in less cost. When you hear the word – chiropractic, what strikes your mind? Is this something new? Is this going to be very costly? Or will it be fine to go to a chiropractor instead of taking oral pills for any sort of pain? Many more though – cost is the main issue. Hence, a chiropractor is very cost effective as he/she too wants to reach out to many customers.

Things to consider while hiring a chiropractic marketing company

Running a chiropractic company can be a little more than a tough task. Reason being that there are less number of patients who opt for this remedy as their treatment. Most of the companies are not aware as to how to approach the customers and how to make them understand about this treatment. This is the main hurdle that is faced by most of the chiropractors. Thus there are many chiropractic marketing companies which can be either online marketers or the local marketers.

The main aim of a chiropractic marketing company is to spread awareness amongst the masses. to make them aware about this practice is the main goal so that the footfall and conversion ratio can be maximized. Many of us think that what a chiropractor can do. We do not rely on them, we do not trust them. But trust me, what a chiropractor can do, these oral medicines cannot. A chiropractor is just like a magic wand for all those who are suffering from various muscle ailments, joint pains and other nervous problems. You have more that what is heard, at a chiropractor’s clinic. But these points should be considered while you are researching for the best one to hire.

1. Search online chiropractor’s clinic but do not rely on the online reviews. You know you’ve got an ailment that can be cured only by a chiropractor. But you are not aware of whom to hire. With the help of chiropractors’ digital mobile application, you can search for the best chiropractor for yourself along with honest reviews.

2. The search engines become the greatest help while searching for a chiropractor near you. Make sure that you are referring to the greatest ever SEO companies to locate one near you.

3. Make sure that you as a chiropractor makes good amount of honest reviews so that the common people or the local residents reach out to you easily.

4. Make sure that your page, if you’re marketing online, is displayed on the top most searches so that the local residents can reach out to you easily. For this you need to hire the best SEO experts so that your search label can be displayed on the very first page of Google. Who flips even the second page of Google?

5. Social media is the biggest tool for practicing and forwarding or promoting your business. So if you find positive reviews about any particular chiropractic marketing companies go and consult them immediately.

It would be better that you hang sign boards about your practice. Or if you’re marketing online make sure that you are able to pull off the local residents well for your services. Try to attract the patients by providing cheap treatments for various ailments. Unfortunately, people try to get attracted to those who offer good services for their problems. Try to manage all by yourself.

By ClientReachMedia.com

Omri Shor, CEO & Co-Founder of Medisafe, the leading personalized medication platform that addresses all major causes of non-adherence. Medisafe’s cloud-based mobile platform personalizes content, resources and interventions joins Enterprise Radio.

Listen to host Eric Dye & guest Omri Shor discuss the following:

1. How did Medisafe come to be? What was the spark that led to the company’s creation and how did your background before its creation contribute to Medisafe’s success?
2. Can you describe the size and scope of the problems that Medisafe seeks to impact?
3. Can you discuss some of the key features and value of the technology platform?
4. Who do you see as key audiences/partners across the healthcare spectrum who stand to gain the most benefit from Medisafe?
5. Can you touch on your business goals for the future?

Omri is the CEO & Co-Founder of Medisafe. He was inspired to create MediSafe with his brother, Rotem, after their diabetic father accidentally double-dosed on insulin. Tapping into his considerable entrepreneurship experience, Omri successfully grew Medisafe into the leading medication management platform with over 4M users worldwide.

Previously, Omri served as a VP Marketing & Product for ‘legal app’ developer, Masadit Software, where he increased the company’s roster from 8 to 2,000 clients, enabling it to reach sustainable profitability. Prior to that, he founded Marina123.com, planned to be the “Airbnb" of Marinas and Yachts.

Omri received an MBA in Entrepreneurship Strategy, cum laude, from The College of Management – Academic Studies (COMAS) in Rishon Le-Zion, Israel. He lives in Boston, MA with his wife and 2 children. In his spare time, Omri enjoys biking & hiking, and cooking.

Website: www.medisafe.com

Social Media Links:
Linkedin: https://www.linkedin.com/company/medisafe-project
Twitter: https://twitter.com/MedisafeApp
Facebook: https://www.facebook.com/MedisafeProject

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Evolution in technology never stops, and the same applies to business requirements – time and again they are the critical drivers for relocation. Such undertakings tend to be resource intensive, expensive and require diligent planning, intensive testing and the right tools to succeed.

For those with little knowledge of data migration, it’s a process that involves the transfer of data from a legacy source system to a brand new system referred to as the application or the target system.

Data relocation bears its risks such as data corruption and integrity, data loss, interference, and semantics. This article will guide you on ways to overcome the mentioned earlier challenges.

1. Engage experienced personnel

Moving a data center is usually a one-off occurrence for the majority of IT experts, few firms have the hands-on proficiency to pull it off. Extremely high-density cooling and power environments require specialized competence and coordination. Sadly, IT knowledge doesn’t always translate into comprehending how to transfer a data center, nor does knowledge i=of operations and facilities mean that you grasp the unique pre-requisite of modern-day data centers, not to mention future ones as well.

Experience counts. Supposing your company has somebody with the necessary expertise engage him on the migration team. In the case, the company doesn’t have such a person, seek external assistance.  

2. Understand power requirements

Data centers assembled for present-day equipment vary from the square footage of 150-300 watts. Often IT specialists underrate power costs and power requirements especially if the facility’s management meet the expense – as is usually the case.

It’s essential that the owners of a facility and IT specialists iron out their respective concerns from turning into complications and the problems from becoming data migration and consolidation debacles.

3. Proper planning

Often technology heads admit to underestimating the number or size of serves the new space can accommodate. Underrating the intricacies of data center migrations – skills required to execute the task, the time needed, the hardware required – is the rule and not the exception in matters to do with consolidation and relocation.

4. Don’t upgrade systems during a move

Any alterations initiated during a moves increases risks and convolutes the project, more so in today’s standard practice of using relocations or consolidations to steer server virtualization.

Even though significant, virtualization is a considerable undertaking and trying to achieve server virtualization at the time of a move means attempting two distinct things simultaneously – a recipe for disaster.

In a nutshell, minimize modifications during the planning and moving stages of a data migration exercise. Don’t swap vendors and surely don’t virtualize. The anomaly to this guideline is that it’s beneficial to re-IP and acquire new networking equipment prior to the move. This saves the time and effort in re-installing new paraphernalia in the new site amid the move.

5. Determine pre-move baselines

There’s always a motive behind a data relocation exercise. Often migrations are meant for cost reductions. Supposing your goal is to reduce costs, you risk failing to realize your goal in the absence (or underestimated) of baseline data statistics made before the move.

You can’t better what you can’t quantify. Know your prevailing data center TCO prior to making a move to a new facility; otherwise, you risk exposing yourself to incessant complaining and finger-pointing.

For more on IT procurement and services visit our site via:https://www.basicsolutions.com/services/data-center-relocation.

If you and your team have decided to organize your first trade show, you very well may have more questions that answers. The reality is that a properly conceived and organized tradeshow can provide a myriad of benefits to vendors, presenters, attendees, and even your own organization.

You do not need to reinvent the wheel when it comes to planning and organize a trade show. There are 11 tips to follow in the planning of your first trade show.

Start Planning a Year Out

One of the most fundamental tips to bear in mind when planning a tradeshow is that you cannot rush the preparations for a larger scale event. You should start the process of planning a tradeshow at least one year before you intend for the event to occur. You need to start everything from developing a budget for your tradeshow to engaging a venue a year in advance.

Select the Proper Venue

In selecting a venue for your tradeshow, considerations include the anticipate size of the event, the theme, and the target market of vendors and attendees. Once you identify a venue that works for your tradeshow, book it immediately. These venues tend to book early.

Plan Booth Layout

Another step that you need to take early on when planning a tradeshow is to plan or design the layout of the tradeshow floor. You need to map out the locations for booths, including where premium locations will be situated. These typically are locations at the end of aisles as well as those that have ready access to electricity.

Recruit Sponsors

Sponsors assist in underwriting the costs associated with a trade show. In return for financial support, or the provision of goods or services at little or no cost, sponsors obtain promotion during a tradeshow. In addition, they might also be provided a prime booth location.

Recruit Vendors

You need to start early in the process to recruit vendors to fill up the booth spaces at your tradeshow. Seeking out vendors close to a year in advance is not too early. Provide potential vendors with basic information like event theme, a layout of the floor plan as well as details about the overall setup. You will also want to give potential vendors detailed information about the types of attendees that are likely to be on hand at your tradeshow.

Book Appropriate Entertainment

Another step in planning a successful tradeshow is to book appropriate entertainment. You must never discount the importance of activities and presentations, including entertainment, the supplement what goes on among the tradeshow booths. For example, having a social gathering of some sort the night before a tradeshow official kicks off can be a solid way of opening the doors to a successful event.

Obtain Catering

Meal and beverage associated with a tradeshow depends on a variety of factors. With that said, your tradeshow will have a team overseeing its operation, entertainers and presenters, and others who will need food and drink while on site at your tradeshow. Working out a deal with a catering services tends to be the best course to take to satisfy these needs.

Prepare Comprehensive Marketing Materials

You will also want to be proactive in preparing comprehensive marketing materials for your tradeshow. This includes printed material, videos, and a plethora of digital marketing pieces. You will want to optimize your use of social media in marketing your tradeshow.

Create an Exhibitors Kit for Vendors

You need to make sure that your vendors have ready access to all of the information they will need to participate in your tradeshow. You best accomplish this objective by providing each vendor with a comprehensive exhibitors kit for vendors. In this day and age, a vendor’s kit can be presented digitally, and readily accessible through a mobile device.

Design Maps and Event Guides

You want to make sure that all elements of your tradeshow are easy to find and readily accessible. This is accomplished in part be creating detailed and easy to use maps and comprehensive event guides. These are steps that can be taken fairly close in time to the actual tradeshow to ensure that nothing gets left out of these informative pieces.

Train Your Team

You need to make sure that your tradeshow team properly is trained. There will be a number of different types of tasks undertaken by members of the tradeshow team. These different roles demand proper training, and that instruction needs to occur at a decent interval in advance of your tradeshow.

Jessica Kane is a professional blogger who writes for Faxage a leading company that provides Internet fax service for individuals and businesses.

When customers love the things you do, they’ll tell anyone who asks how great you are. When they hate things you do, they’ll tell everyone—without being asked. Online consumers’ grievances tend to revolve around many of the same issues, regardless of the product. Below are some of the most common ecommerce customer complaints and how to avoid them.

Received the Wrong Product

If you’re having a rash of erroneous shipments, it’s time to slow down your processes and check each package one by one before shipping. If your organization is too large to do this, you’ll have to institute a stricter set of checks and balances to ensure orders match up before sending them off to the customer. Have your shipping department double-check everything to be certain every product ordered is on the manifest and in the package. If an error slips through just the same, own it immediately and make it right as soon as possible—with no additional charges.

Goods Damaged in Transit

Test ship items to yourself before offering them to customers to ensure they will make it through the process unscathed. When you offer new products, experiment to find the lightest packaging you can employ without risking damage. Doing so will cut shipping costs and eliminate the complaint before you get it. This is particularly critical when your products are delicate.

As an example, if you sell cosmetics from home, many items are on the fragile side. Do everything you can to make sure they’re adequately protected in transit and you’ll minimize damage-oriented returns.

Cumbersome Checkout Process

Do everything possible to reduce the amount of information a customer has to supply to make a purchase. Some information you need to have, other information is helpful to have. If you try to make the customer give you both, you’ll lengthen the completion process, possibly frustrate them and give them good reason to abandon their cart. Make the “nice to have” information optional and mark it as such on the form to let the user know they don’t have to fill out every single block. They’ll be grateful.

Convoluted Return Policy and Procedures

Unless you’re dealing with a product that comes into contact with the human body in an intimate way, you should offer at least a seven-day return policy if the customer tries it and doesn’t like it. The terms should be spelled out very clearly; along with the exact procedure they must follow to execute a return. If you need them to get a return authorization number, or if the product should be returned to an address other than the one from which it was shipped, you must let the buyer know what to expect—and live up to it.

Unresponsive Customer Service

Members of your customer service representative (CSR) team should be fluent in the language of your main customer base and capable of answering every call with a smile on their face—literally. Callers “hear” smiles and respond accordingly. Your CSRs also need to be ingrained with a healthy respect for the customer. After all, your patrons are directly responsible for your revenue and brand reputation. If they don’t buy, your business will eventually die. Always maintain a service-oriented attitude and do everything possible to ensure their needs are met (without giving away the store, of course).

Left unaddressed, these five common ecommerce customer complaints could sink your business. The key to overcoming them is to place the customers’ needs at the center of everything you do. Ask yourself how you’d want to be treated under similar circumstances and afford your customers the same regard.

Kimberly Young, Founder and CEO of Develop Me by Kimberlee, that helps small businesses and entrepreneurs launch, grow, and succeed in the digital marketing world joins Enterprise Radio.

Listen to host Eric Dye & guest Kimberly Young discuss the following:

1. How lucrative is it to grow your business online? How often do people receive a  return?
2. Since the internet is filled with the noise of other companies and competitors, how do newly budding business market themselves?
3. What are the biggest struggles/ issues businesses face when marketing online?
4. How do businesses know what platform to start growing an audience with? Is there a limit to how many they should use?
5. What are 2 or 3 social media marketing trends for 2018?

Kimberly Young, Founder and CEO of Develop Me by Kimberlee, that helps small businesses and entrepreneurs launch, grow, and succeed in the noisy online marketing arena.

As a Digital Marketing Expert, specializing in Branding and Content Creation, Kimberly conducts stratagem sessions with clients on countless topics such as Marketing, Web, Mobile & Social Media topics to get an eye for the businesses vision and how to market it. In addition to training businesses, Kimberly is currently writing her first book, working title,” Time Management: Every Parent’s Guide to Managing Your Home and a Successful Business”, which discusses how to overcome the struggle of time management most parents face while running a business.

Kimberly uses her education and passion for project management, time and task management, productivity, team cooperation, to study upcoming developments and tactics for marketing online. She is also completing her M.B.A in Process Improvement and is the mother of three kids. In her spare time, she travels, visits her Toastmasters Club and volunteers in the youth dance ministry at her church.

Website: www.dmbkimberlee.com

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Your family’s documents fall into three categories, namely state documents, personal documents, and federal documents. These documents are passports, US savings bonds, Medicare cards, birth and death certificates, insurance cards and documents, debit and credit cards, and social security cards, just to mention a few.

These documents are so important, losing them would mean that your identity may be stolen, or fraudulent activities may be done using them, and as such, your family members would be disadvantaged to a high extent.

So what do you do when you realize your family’s documents are lost? Let’s review 5 important things you can do:

1. Identify And Make A List Of The Documents You’ve Lost

You may have kept a lot of your family’s documents in your house or office or maybe you were traveling with them when they got lost. As such you may have to make a list to ascertain which documents are really missing.

This will require a bit of patience despite the frustration you may be feeling. Retrieve every family document you have in your possession from the place where you store them. Make a checklist ticking every document available and placing a star on the ones that are missing. From this checklist, you’ll have ascertained which documents you’ve lost.

2. Try Tracing Them From The Last Point Which You Had Them

Your documents may not be lost, it may just be a case of misplacement. Before you take any step of reporting the loss, try and recall the last place where you went with the missing documents and try tracing them from that point.

It may have been in a bank or an administrative office where you carried them to process a particular transaction and may have forgotten them there or maybe they may have been mixed up with other documents in your office. Whatever the case, try and do a follow up from the last point you had them. You might just find them there.

3. If You Can’t Trace Them, Report To The Local Authorities

If your efforts to try and trace them yield no result, the wisest step to take is to report to the local authorities informing them of the loss of the documents. Bear in mind that if the documents fall into the wrong hands, you or your family members may become a victim of identity theft or fraud.

Informing the relevant authorities would help curb such unwarranted events from taking place and save you a great deal of trouble in future.

4. Begin The Process Of Replacement Of The Documents

It’s not enough to report to the local authorities. You need to begin the process of replacing your family’s personal documents. If, for example, you’ve lost social security cards, it’s important to contact or visit the Social Security Administration office to start off the process of replacement.

There is the section for children social security cards replacement. You can begin by replacing your children’s cards first.

5. Create A Proper Storage Point Where Your Documents Will Be Much Safer

Once you’ve replaced all your family’s lost personal documents, it’s important to have a better place for storage. You can consider storing them at your local bank, uploading them on a cloud storage account in soft copies or keeping them in a safe within your house. Ensure that you do not lose them again.

Are you thinking of putting up your own online jewelry store? It may be tedious but if you are determined, you will see that it’s worth it once your business starts to pick up.

Take a look at the tips below and follow them to get you started in the process.

1. Do your market research – any person who has started a business knows that it’s not without the risk. But you can lessen that risk if you make sure that you are fully prepared and armed with facts and information. Don’t just think of putting up a business one day and then launching it in a week. You will need to research not just about the industry itself, but you need to take a look at your target customers, and of course your competitors. It’s better to do all this before you launch your website so that you will not encounter problems.
2. Be creative with your description  – although you can say that the design of the jewelry you will sell can speak for itself, there’s still something to be said about connecting with your customers through words. You can hire a copywriter to help your site different through the descriptions for every page and of course the products. This will not only endear you to target customers but also make you unique and different from other online jewelry stores.
3. Make sure you’ve given enough time for the production of the designs – as said above, even if you feel really passionate about starting your jewelry business, it’s better not to rush it. Especially if you are doing all the design and production yourself. You have to make sure that you have finished enough pieces to ensure that your customers will not have to wait long or they will lose interest. But if you want, you can also get from a wholesale jewellery supplier so that you can launch your business faster.
4. Make sure you invest on quality photographs – you may have made or chosen the best designs, but if your photos do not bring get to show off the uniqueness of your collection, there’s a high chance that your online business will fail. Since your business is online, you need to make the designs look attractive to people looking at the website. If you have the budget, get a photographer who has had experience photographing jewelry. Look through their portfolios so you can see the level of their skills and choose who can bring out the best in your own jewelry collection.
5. Make your website look attractive – another thing that you need to spend some time building is the website. You want something that looks very professional and attractive. Check out the websites of your main competitors or some of the biggest online jewelry shops you know. Look at the colors they use, the fonts, etc. Take some pointers and write down what you would like to see on your own website. If you don’t know how to build one, or if you can’t afford one yet, you can start a soft launch on social media sites instead.

When creating a business plan for a new startup business, you should also plan out the wages of your employees. For this case, you need to understand wage hierarchy and fairness in paying your employees.

Knowing how much to pay your employees

For starters, startup business owners should understand the current economic conditions of the region where the business is rooted. Additionally, you must know the number of potential employees that your business may need, as well as the legislative requirements in that particular area.

Here are two considerations to help you determine how much to pay your employees:

Job evaluation

Applicants and existing employees need to undergo thorough evaluation. This includes looking through previous jobs taken and checking how he/she can handle certain situations.

Relevant skills and experience

It is important that the skills are met for the job applied for by the individual. As much as possible, you would want to hire employees who no longer require too much training and can start the job as soon as possible.

The guidelines based on the compensation philosophy should always be consistently applied. That way, you can avoid having to negotiate compensation that may jeopardize the organization and create a financial burden.

In other words, there is a need to create a balance between the organizational needs and the employee’s considerations to be able to arrive at the optimal compensation structure. After all, you also need to appreciate your employees.

How to pay your employees right

Being fair in paying workers is a wise and mature business attitude. One simple but effective way of It is equally important that you have a clear understanding of how you pay your employees using an hourly paycheck calculator with overtime to ensure that they are being paid accordingly.

Now that technicalities are out of the way, you have to make your employees understand your plans for your business. Since you are just in the initial stage of the business, expecting a huge return on investment may not be possible. Although it is your obligation to pay them for the number of hours, let them know that you are sure to provide them what is due them, but would also need their cooperation and understanding to ensure that everyone is properly compensated.

Paying the right salary to your employees may be a bit of a dilemma. However, when you know how much employees work based on his skills and experience, it would be a lot easier to calculate the right salary to pay them.

Here are more tips on how to make sure that you’re paying your employees right:

Assess the job positions

It is essential to assess the value of each job position by having a detailed work description that outlines the employee’s responsibilities and obligations to the company.

Check your budget

Determine the minimum and maximum amount that you may be able to pay based on the value of a position. In addition, check if your finances can afford everything.

Decide how you will pay your employees

Some companies would pay their employees on a weekly or bi-monthly basis. You may offer a salary that may be a bit lower than similar companies. Note that adding benefits such as health care insurance and bonuses may be attractive to your employees.

Be open for negotiations

You may have offered an amount that your employee may think is not enough for the work responsibility. Re-assessing the job done and looking at considering the employee’s opinions may be beneficial to your company.

When employees are being heard by their employers, they feel some sense of importance, resulting in them being more appreciative and inspired to improve their performance and loyalty.

Knowing how to treat your employees and compensating them according to how much they have worked for can make a positive impact on the company. Appropriate wages not only increase their morale but save you from having to hire and train new employees.

Image source: https://www.pexels.com/photo/adult-business-businessman-businesswoman-630835

People often talk about how their Christian faith helps them stay strong through crises or remain upbeat when they get disappointed. Being a Christian could also be useful in business, regardless of your role and aspirations.

It Helps You See Things With a Big-Picture Mindset

During rapidly changing workplace circumstances, it’s easy to panic and think that your career as you know it is about to be forever altered. However, you can quickly return to a better perspective by referring to one of the many biblical stories of people who were dealing with difficult things, kept their faith intact, and got rewarded by the Lord as a result.

The Bible also teaches that Christians have God’s favor and that everything works out according to a higher purpose. If you’re having trouble believing that, just refer to Romans 8:28, which says that God desires good things for his followers.

Alternatively, consider how people often say that God works in mysterious ways. Although there is not a specific verse with that sentiment, many biblical instances detail how God did things that seemed strange at the time and were actually in line with his plan. The point is that even if we think we know how things will turn out, that’s not necessarily true.

If something doesn’t happen as intended when you’re at work, stay as calm as possible and realize you might be in for an unexpected outcome. Also, be aware it’s usually impossible to know how something will get resolved when it first occurs. Even some things that initially seem bad eventually turn into good situations.

It Reminds You How It’s Possible to Make a Big Impact Over a Short Period

There is a pervasive belief in the business sector that only individuals in executive positions make differences in what happens in an organization. Similarly, people think their jobs are nearly meaningless unless they’ve been at a company for a long time and achieved high-ranking roles. However, Jesus Christ’s time on Earth was relatively short. He barely made it through three decades of life before getting crucified.

However, there is no denying that Jesus Christ is one of the most influential people who ever lived. People around the world know his name and missionaries work hard to bring Christian teachings to even the most isolated places.

Be mindful of the life of Jesus whenever you fear you’re not advancing up the corporate ladder fast enough. Remember, too, that Jesus was even memorable when he was traveling with parents and stopped at a temple. All the teachers there were excited that a person so young already possessed a great deal of knowledge.

Whenever you feel you’re not being worthwhile at work, remember these things. People consistently watch the actions of others whether you realize it or not. It’s in your best interest to always behave in upright and admirable ways that reflect the teachings of your faith. Do that, and you’re already benefitting your colleagues.

It Makes You Understand the Value of Positive Habits

Take a moment to think about it and you’ll probably recognize several good habits or ritualistic practices define your Christian life. For example, you may go to church every Sunday, spend 15 minutes in prayer as soon as you wake up every morning, and spend at least an hour a day studying the Bible.

Those activities bring order to your life. Like many Christians, you may also believe that by doing them, you’re directly pleasing God. Many faith-related practices also make it easier to apply biblical principles to your life. One reason for that is because there are so many thoughtful and relevant resources at your disposal.

The Way International is one example of a worthy organization. It publishes The Way Magazine twice a month. That publication includes online and print-based content that teaches you how to apply your faith to things you face every day. It also brings context to Bible verses that might have previously seemed confusing.

It shouldn’t be hard to figure out how the repetitive things you do for your faith could also carry over into the way you conduct yourself at work. For example, you might make a point of cleaning your desk every week to keep clutter at bay or decide you’ll get to work a few minutes early and spend the extra time getting yourself mentally composed for the day.

Besides the advantages already covered here, don’t forget that visibly living out your Christian faith in the workplace could create simple opportunities to witness to others. The Bible says that Christians should live in ways that make non-Christians wonder what’s different about them. Someone who works across the hall might say, “How is it that you always seem so composed no matter what’s going on in this crazy place?” That question lays the foundation for explaining your faith in greater detail. Keep these things in mind and look forward to becoming a stronger Christian while at work.

Wendy Glavin, Founder and CEO of Wendy Glavin Agency, based in New York City offering marketing, public relations, and social media management joins Enterprise Radio to tell her entrepreneur story.

Listen to host Eric Dye & guest Wendy Glavin discuss the following:

1. You’ve worked for a Fortune 500 company, GE, a global agency, Burson-Marsteller, full-service agencies, as a consultant and founded your own agency.
2. How have you navigated three decades with all the changes?
3. How were you able to continue to adopt and change throughout the years?
4. How do you define success?
5. When and how did you know you were an entrepreneur?
6. What are some of your business goals for 2018?

Wendy Glavin is a 30-year veteran of corporate, agency and consulting. She’s worked with businesses across a wide variety of B2B2C industry sectors, including technology, FinTech, AI, mobile apps, financial services, software-as-a-service (SaaS), retail, food, travel, health and wellness, entertainment and publishing. Wendy is also a published writer.

Website: www.wendyglavin.com

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Opening a Chiropractic business without using SEO can be one of the dullest things you can ever do. As a person, you might have heard plenty of the things about Chiropractor SEO or even the Search Engine Optimization.

But, do you really know its actual use? Despite the world’s listing of chiropractors, only a few know about the actual use of SEO in such field and how it can enhance the overall workability to infinite heights. Chiropractor SEO as people know isn’t a small thing. In spite, there are a great set of reasons which are associated with such thing which every chiropractor should know by default.

If you are the one who thinks that you don’t need Chiropractor SEO, reading out the given 7 reasons will compel your mind to change in any case. So, let’s get started and unfold each reason one by one.

7  Stupendous Reasons to show that you need a chiropractor SEO

1. SEO in terms of the Chiropractor is Non-Invasive One

If you knew the importance of a brilliant non-invasive strategy, you are bound to implement SEO in your Chiropractic knowledge. Such non-invasive strategies are driven greatly by user intent and to the fullest extent. Unlike Telemarketing and email marketing, SEO is totally non-invasive. In fact, your patients are in search of such things and if you can provide them with the desired thing, you can avail some great potential clients, as simple as that.

In short, implementing SEO in your Chiropractic regime will surely revert your patients back to your site sooner or later.

2. It can be easily be improvised at any point in time

If you are the one who wants to be more practical with your Chiropractic experience, using the Chiropractic SEO can help you to a great extent. Such SEO is much tweakable and you can customize your SEO parameters as per your likability and convenience.

Unlike those old-fashioned business cards and broachers, SEO can be tweaked and scaled as per the needs of every website quite comfortably.

3. It is a cost-effective technique

Thinking about one of the most cost-effective marketing tools will surely bring the chiropractic SEO straight into the limelight. Such SEO’s works flawless and its nonissue compatibility with any website is the main reason for it being cost-effective. In short, you gather more money for your business if you have got a professional SEO working on your website. In case of moving locations or even adding new ones, SEO can be cost-effective and can be tweaked for making the changes happen in the real context.

4. Easy to measure as well as track

Unlike those old usage brochures which have no tracking criteria, chiropractic SEO has taken things one step forward and have surely made website functionality a lot easier. Each and every aspect of your SEO can be evaluated, measured and analyzed as per the convenience metrics. As a user, you can gain a better control over every other website functionality and can further thrive for betterment in the initial stages.

If someone isn’t working according to the mark, its easy to correct it without posing a single issue in the correction process. This enables in tracking every penny you have invested in your SEO and see the invested returns with a greater sense of transparency.

5. Chiropractor SEO attracts some relevant amount of Traffic

If you are the one who wants to gain a significant amount of traffic within a short span of time, choosing SEO can be the best things you can do on your website workability. With the enabling of such SEO, you can get in touch to several of your potential clients, there will be a regular flow of the available customers, and you can filter out the results as per your needs and convenience. People who are interested in your services will only be reverted to your site which is one of the leading highlights of the chiropractic SEO.

6. It has some great potential to drive the online sales

According to different studies all over the Internet, chiropractic SEO has an immense potential even to make online sales to a high margin. Nearly 80 percent of the total consumers conduct a certain amount of research before they buy any product, as simple as that. In the online section, implementing SEO with great perfectionism can help your patients to find you with great ease and comfort.

7. Chiropractic SEO Delivers faster results than any other advertising

In this case, choosing an SEO professional can be the best things you can ever do to optimize your website. Such things can be done to witness results more quickly and efficiently. However, it is surely a long-term marketing strategy and will deliver a higher return on investments if done perfectly and in a lot more determined way.

Final Verdict

SEO without any doubt is a much-needed thing for any Chiropractor. As a user who wants to gain immense benefits in this field, get used to the Chiropractor SEO, inculcate the above reasons in your mind and you will surely succeed with great satisfaction and professionalism in the nearby future.

By ClientReachMedia.com

Whenever you start up a business, one of the first orders of business is to decide what market will be your area of interest. Many business owners figure that a general focus nabbing all customers who are available is a solid strategy. But that can be an unrealistic goal, especially when there are other bigger players in the market that have been able to make an impression with a large segment of the population. It’s often better for a smaller, up-and-coming business to find a certain niche to which they cater. In doing this, they can set their business apart from their competitors and draw in an audience that is guaranteed to have interest in what they are selling.

It can be wise to try and cater to those who insist on luxury from the goods and services that they purchase. For those who are just starting out in the business world, it might seem intimidating to aim right off the bat for the high-end buyers. But what you’ll find is that it’s just a matter of maintaining a certain focus in your marketing efforts to make it clear that whatever you’re offering is meant to be for those who only want the best. If that means that they have to pay a little bit more for these things, they are still likely to do it, because certain customers always demand the optimum from their purchasing experience.

No matter what sort of company you might wish to establish, finding the right kind of business cheques is an excellent way to help establish your brand. If it is luxury customers you’re hoping to entice to write some paper Cheques of their own, you’ll find that the following are just a few of the advantages you can expect to enjoy.

Recession Proof

What you’ll find is that the customers who demand the best are less likely to be affected by swales in the economy. These folks generally have plenty in reserve in their coffers to live the kind of life to which they are accustomed. That means that they’ll still buy the best, even if the rest of the world is scrimping and saving. And you likely won’t have to worry about late payments from those with such wealth.

Loyalty Factor

Perhaps more than any other segment of the market, luxury-seeking customers tend to be fiercely loyal to those who deliver exactly what they’re seeking. While bargain shoppers will always flock to the best prices, even if they’ve been satisfied with a certain seller in the past, luxury shoppers will stick with what they deem to be the finest goods and services.

Dependable Niche

Other trends in the market tend to come and go like the whims of fashion. But luxury is something that truly never goes out of style. If you can offer that kind of luxury in whatever it is that you’re selling, you’ll always have a customer base to write you some cheques.

You have to make ensure that you are in a market and location that will support high-end buying. If you can check off those boxes, you might really want to consider aiming for the customers with the deepest pockets with whatever you have to offer.

Starting a business is the easy part – it’s staying in business that is the tough nut to crack. As more and more small to medium businesses are founded, the marketplace for specific goods and services becomes more and more crowded.

As the choice offered to consumers expands, it, therefore, becomes even more vital that your business stands out from the crowd if it is to attract customers and clients. Customers and clients, after all, are the driving factor in allowing your company to survive, grown and ultimately be a success.

So how do you go about making your business the number one in its field, one that stands out above its competitors?

Here are five ways to make your business stand out from the crowd.

Add something extra

Many businesses advertise their quality or speed thinking that looks impressive, but if everyone is offering the same advantages or plus points, nobody will stand out. This is where you need to use your initiative and insight in order to offer something extra. Throwing in a complimentary addition to the services is something that many competitors may offer and can be a good idea – if you are a mechanic, for example, offer a professional car wash with each service. Adding something extra that nobody else in the field does is a guaranteed way to help make your business stand out.

Position your business as the expert in your field

Plenty of people have the tendency to say “Sure, we can do that” when they might not have the skills or ability to deliver what is required to a high standard. You can gain a reputation as an expert in your field by focusing only on the areas you can truly deliver five-star service in. By not spreading yourself too thin, you’ll be able to perfect what you can offer in the areas you are strongest at and becoming the go-to business along the way. Basically, don’t become a Jack of all trades, master of none.

Have a recognizable logo

Your logo is your businesses major graphical representation. It gives your business a sense of identity and allows you to stand out from the crowd. Take Apple for example. In a crowded marketplace such as the world of smartphones, anything with Apple’s easily recognizable logo on stands out as a high quality, desirable product. By giving your business a logo that can similarly stand out from the crowd, you’ll have an instant advantage over your competitors. Designing a suitable logo doesn’t have to be a difficult or expensive task either thanks to the number of free logo creator options available online.

Get personal recommendations 

People don’t just want to hear about how good you say you are – they want to hear it from other people as well. Get testimonials and recommendations from clients; these can be invaluable in terms of convincing potential customers that you are the business they want to be using. If they are able to see the positive net results, this will encourage and give reason to use your business.

Jay Chow, the Founder of Snoppa that has come out with a new product called the Kylin M which helps videographers take professional, stable and clear videos whatever the angle is joins Enterprise Radio.

Listen to host Eric Dye & guest Jay Chow discuss the following:

1. Describe the Kylin M and why did you decide to create it?
2. There are other gimbals on the marketplace, what sets the Kylin M apart from the others?
3. What are some additional features?
4. Your crowdfunding campaign has been extremely successful. What is your advice to entrepreneurs who are looking to launch a new crowdfunding campaign? Are there any key takeaways you can provide?
5. Has there been any learning lessons for you along the way or things you would have done differently in starting the campaign?
6. Who is this product best for?
7. What is your timeline for delivery of the product?
8. There are some additional products that Snoppa has designed in the past. Describe those briefly and are they available for purchase?

Jay Chow worked at Fujifilm for 11 years before quitting and focusing on improving his professional techniques. During this time he also joined together with a few of his friends to work on filming and photography, which has always been a passion of his, together with some of his close friends. His friends and him are all the creative types and decided to start a company together which eventually became Snoppa. They have a passion for problem solving and creating tools that help make life that much easier for everyone. They hope to stay unique in the market as they never cared for the emulation of others that is so common in Chinese companies.

Websites: www.snoppa.com

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We are in an era where it is nearly impossible to be competitive in the business world without having a solid online presence. Many people might be able to pull off the building of a website and the management of social media accounts without having a lot of experience in those practices. But the enacting of a solid SEO, or service engine optimization, the plan is not something that the inexperienced can handle at anywhere the level of expert professionals, and SEO mistakes can be costly. Since SEO is the main method by which customers who are looking for what you’re selling can find you via online searches, it is obviously an extremely important aspect of online marketing and shouldn’t be ignored.

Finding a company that has the ability to take on SEO services for you can make a great difference for your business, but it can be tricky discovering the right one. That’s where White Label SEO comes into play. For those who don’t know much about it, this is a practice where one company handles the actual SEO work and then gets it to customers who need it through an intermediary company, who act as resellers. It’s known as White Label because the company who does the actual work doesn’t actually get recognized as such; hence they are said to be putting a plain white label on the product. This style of acquiring SEO can have great benefit to your business.

First, you have to find a company that knows exactly how to handle this process, such as SEO Resellers Canada. Then it’s a matter of watching the SEO operations bringing customers to your doorstep, which is just one of many advantages to this situation.

Freeing Up Your Time

When you started your business, you didn’t think you’d also need to be starting a marketing agency as well. But that’s what it can feel like if you’re trying to take on all of the SEO efforts yourself. That burden can be too much for a busy boss, which is why a White Label company can do the business a great favor by taking the SEO out of the hands of the CEO.

Building Relationships

When you decide upon White Label SEO as the answer for your online marketing, you are doing some networking that could really help you down the line. The reselling company will have connections to other businesses of the same type, and it may lead to important relationships for your company as well.

Easing Your Mind

As the owner and operator of a business, the worries and concerns can pile up to an almost unmanageable level. By having a solid White Label SEO company controlling your search engine exposure, you can cross that off the list of things that will bother you. And that kind of peace of mind is hard to quantify.

Look into White Label SEO if you’re considering beefing up your online presence. Your business will be rewarded many times over by this decision.

In having years of experience in the freelance field, I often have my ear to the ground in hearing the rumblings that take place in our profession.  Within the last few years I have noticed a larger and larger contingency of writers abandoning their gigs and moving on to seemingly greener pastures.  Several of them have become virtual assistants, which in actuality is a very different animal than freelance writing, and one that gives you even less creative freedom.  I started inquiring to colleagues and others in this space as to why they were so steadfast in their belief that the profession was dying.  This journey showed me the current landscape of freelance writing, and where it is headed in the future and how to survive it.

Trends Do Not Mean the Death of Content

In digging deeper regarding why freelancers are shifting to other odd jobs, I have come to discover it is actually a myth that the work amount has decreased.  On the internet, websites still run the show, and will continue to do so for years to come.  This will always make fresh content a necessity.  But if that is true, why would so many people agree it is a dying source of income?  The answer is simple, I believe.  Like any profession, you have to adapt to its changes.  Video is the latest trend because it is faster and easier to digest from those who want information.  In fact, according to Tubular Insights, 80% of the internet traffic in the world will be video by 2019, up 16% from 2014.  On the surface, this seems like a major problem for a freelance writer, as it is sort of like a machine taking over for a lifelong factory worker.  That said, a video is not without its writing.  Transcribing, scripts and descriptions of the media itself are all essential and worthwhile ways to earn writing for.  Trends fool freelance writers into thinking they are not necessary, but in reality they are just needed in a different way.

Know Where to Put Your Focus

Passion projects are great, and writing for people or groups that are not paying top dollar is a something we have all fallen into to put food on the table, but the truth of the matter is they are typically a waste of time.  When I started seeking out businesses that require high ROI’s, I realized how much more willing they were to pay me my worth.  It is hard for a writer to see past a current source of income to view the bigger picture, but projects that take more time usually pay handsomely as well.  Things like sales copy and product reviews are constantly in demand because each company has their own financial bottom line they need to reach as well.  If your freelance writing begins to move the needle for a company, you better believe they will keep you on speed dial.  If you are truly serious about making ends meet, go where the money is, not where your heart wants to go.

Brand Yourself before ‘Branding’ Others

Because freelancing is an ever-evolving medium to earn a living from, more and more writers are building their own brand from the ground up.  Most people have heard the term ‘ghost’ writer, but this does little for the content creator’s long term business goals.  There are several ways for writers to expand their exposure, and I have found the fastest and easiest way to do this is through social media and free content that can be read by anyone.  The most efficient way to streamline the process is to maintain a consistent brand or pen name across all of your accounts, and write as many different pieces you can.  The wider the net you cast as to who can benefit from your expertise, the better.  Freelance writing will pay your bills from the contracts you negotiate with companies that routinely need ‘new’ content, but it would behoove you to write extensively under your own name when and if your contract expires.  Businesses hire me and you to make their brand look better, so there is no harm in singing your own praises through your output.  Additionally, when you have a very distinct writing style that gains traction from audiences, word of mouth will grant you more gigs than you ever could have imagined.  I utilize a personalized website to showcase my finer efforts, and I implore other writers to do so as well.

Stay On the Front Lines of Writing Freelance

Freelance writing will never be as consistent as other methods of earning, but the appeal is that it allows me and fellow typists to maintain some level of control on what is being created.  This is usually not the case in real world job environments, and many of us thrive with fewer rules and regulations.  The best advice I can give anyone wary of the profession and thinking about eliminating ‘freelance writer’ from their resume is that just because information is consumed differently from the masses does not mean your output is obsolete.  Listen to what an audience wants and apply your writing to it in a creative way by thinking outside the box.

Homer LATHAM is part-time Freelance writer and blogger, content strategist and content marketing passionate.

For the “help me do my homework” kind of student, choosing the best homework service is a great decision. Many students fumble after investing their time and resources because they fail in this aspect. They hire without conducting proper research first. To find the best, follow these tips and tricks.

1. Check for samples

Two things should be on your mind when asking for examples; one is to check to know the kind of quality paper they can provide while the other is to find out if the writing service is legitimate. A serious and legitimate homework service will have samples. Many scammers do not have the time to sit and draft quality papers. Instead, they prefer using what others wrote. Use premium plagiarism checker check the samples if they are unique. You can also request for more samples if you like to compare if know if all their papers are well-structured. The quality of the samples is what you may likely get. So pay close attention when checking.

2. Seek recommendation

One way to avoid the rigors that comes with searching for the best writing service is to ask other students to recommend one for you. Many of your colleagues may be benefiting from them without you knowing. They can recommend a good one for you.

Seek opinion from more than one student. Also, ask to know the challenges they encountered from the services provided. There are many writing professional services. Hence, searching to find the best can be daunting.

3. Search for reviews

These days, people are more willing to provide reviews to help others learn from the experience they had with a company good or bad. These reviews could be on the company’s site. Also check other sites online to see if you can find more reviews about the company left by other people who have used their services.

4. The company’s inception date

When was the company formed? How long have they been in operation? These are important questions those looking for the best writing service should ask. A company that has been operating for long is more likely to provide quality results because of the experience they have gathered in the business over the years. Scammers do not last long in this line of business because negative reviews spread faster like a wildfire than good ones.

5. Scrutinize every detail

After checking samples, check the company’s terms and conditions, including their Frequently Asked Questions. The idea is to find out and know more about the assignment company before committing. In fact, the more you know about them, you will be more informed to make the right choice.

6. Affordability

Your focus should be to find a quality service that is affordable. So, weigh your options before committing financially. Compare more than one writing company to know which of them offers the best price that meets your budget. But keep in mind that an expensive service does not mean what they offer is the best quality. The same thing goes for the cheap ones – they are not the best either. You must carry out the comparison between different services and spend the time to research before committing. Many services also request a fee for dissertation editing services, proofreading, and plagiarism report. There are also some that do not.

7. Find out about the quality of writers

Do not take anything for granted. Ask questions about the type of writers the company has before committing. Learn about their qualification and ability to meet a deadline. You will find in most reviews that most services do not keep deadlines. These are the type of companies you should avoid.

Direct any question you have in mind to the writer assigned to work on your homework. Ask to know his or her qualification and more. Writers at ThesisHelpers.com are always willing to provide such information to put their client’s mind to rest.

Conclusion

Finding the best homework service providers is a wise step. These simple tricks and tips will help you find one without stress. There are tons of writing services providers online which is the reason finding the right one has become more difficult for students. There are also many that are there to scam gullible students.

James Green is Founder and CEO of HomeByHome.com and OffertoClose.com who is on a mission to make home ownership simpler and more affordable joins Enterprise Radio.

This episode of Enterprise Radio is working in association with the Real Estate Channel.

Listen to interview with host Eric Dye & guest James Green discuss the following:

1. Tell us about your background.
2. How did you come up with the idea for Home By Home?
3. How is this different than Zillow or Redfin?
4. What is Offer to Close?
5. What advice would you give to someone thinking of starting a new business?

James Green is an entrepreneur with 15 years of success in the online dating, pet, and real estate industries. In addition to being Founder and CEO of a Offer to Close, a Transaction Coordinator service, and HomeByHome.com, a startup helping home buyers and sellers find a real estate agent, he also has extensive experience in marketing and business management. Previously, James served on the Board of the Google Client Advisory Council while General Manager and Head of Marketing for Christian Mingle.

Websites: HomeByHome.com | OffertoClose.com

Social Media Links:
Facebook: https://www.facebook.com/myhomebyhome
Facebook: https://www.facebook.com/offertoclose
Twitter: https://www.twitter.com/homebyhomeCOM
Twitter: https://www.twitter.com/offertoclose

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